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Category Archive for: ‘SEO’

Diagnosing web site architecture issues

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Amplify Interactive’s notes from SMX Advanced Seattle 2008 Second day of SMX Advanced, Developer Track Vanessa Fox, Search Engine Land: Vans.com has problems with javascript code. They don’t come up high in search due to this. She uses this as an example of identifying problems with websites to determine your strategy. Chris Silver Smith, Netconcepts: blog: naturalsearchblog.com For the newbies: …

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International SEO

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Amplify Interactive’s notes from SMX Advanced Seattle 2008 Second day of SMX Advanced, Organic track Moderator: Jeffrey K. Rohrs, ExactTarget Q&A Moderator: Barry Smyth, Search Strategies Ian McAnerin, McAnerin International: You can geolocate web pages (not just sites). Search Engines look at the domain country code (ccTLD), ip address, and link analysis. This is a script, and if the country …

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Analytics every SEO needs to know

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Amplify Interactive’s notes from SMX Advanced Seattle 2008 This session delved into some of the deeper things that SEO’s can do to measure and improve their efforts beyond rankings & search referrals. This ended up being one of my favorite sessions at the conference due to the in-depth actual usable tips and methods. Brian Klais – Netconcepts “10 Essential Natural …

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Search friendly development

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Amplify Interactive’s notes from SMX Advanced Seattle 2008 This session dealt with some of the common web site development issues that impact search engine crawling & indexing of your site, which can have a big impact on your site’s presence & ranking in search engines. Amplify Interactive audits every single client web site for these issues when performing site audits …

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Buying sites for SEO

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Amplify Interactive’s notes from SMX Advanced Seattle 2008 First day of SMX Advanced, my focus today is on the SEM Organic Track Moderator: Stephan Spencer, Netconcepts Q&A Moderator: Eric Enge, Stone Temple Two of the panelists spoke about how they value sites when considering buying them. That is interesting enough, but that is not really what I was looking for …

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