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How and Why to Use LinkedIn 6

I recently had two different discussions with people in entirely different industries asking specifically about LinkedIn. One was simply asking about how to make LinkedIn more useful for them. The other person hadn’t joined LinkedIn but had received a number of requests. So – I thought it would be interesting to explain how I use …

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Posted on: 09-23-2008
Posted in: Links & Viral, SEM / E-marketing

New Job Posting: Search Engine Marketing Specialist 0

Announcing a new job opening: Search Engine Marketing Specialist. See our careers page for more information. Amplify-Interactive, a Portland Oregon search engine marketing agency, is hiring a Search Engine Marketing Specialist. The specialist will have the unique opportunity to help drive this next phase of growth for Amplify Interactive, and learn the fundamentals of search …

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Posted on: 07-28-2008
Posted in: Amplify-Interactive, SEM / E-marketing

Baby Mama, surrogacy & natural infertility treatment 3

I understand this blog post may sound a bit… promotional. But what can I say – when I’m at work, I’m dialed into search marketing. And when I’m not at work, I still think about search marketing. So, naturally, I thought about one of our clients (The Fertile Soul) when I watched Baby Mama last …

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Posted on: 05-20-2008
Posted in: Links & Viral, SEM / E-marketing

Who Needs a Blogging Strategy? Beginners. 3

Well that may be a bit overstated. Let me explain. I do think you need a general understanding of what your blog is going to be about. In a corporate setting or a setting where you have multiple authors, you need a an understanding about common sense and what is & isn’t acceptable subject matter …

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Posted on: 04-24-2008
Posted in: SEM / E-marketing, Social Media

What’s Hot & What’s Not for Marketing in 2008 0

As 2007 wraps up and 2008 approaches, there appears to be a significant shift in how marketers are planning to target and reach their consumers – Amplify included. According to a recent article by Sam Law and Julian Stone, traditional methods of online advertising, such as paid campaigns, banner ads, AdWords & newsletters are losing …

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Posted on: 12-20-2007
Posted in: SEM / E-marketing, Social Media
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