This one goes out to all of those who are tasked with creating content, specifically those content creators that get some initiatives from their SEO vendor on search terms to write content around. SEO vendor to you, the content creator: Our keyword target for this month is: “floor washer”. We need content with this keyword. …
Read MoreGoogle Now Blocking Keyword Data 10
Google made an announcement this week that they’ll no longer be passing search query (keyword) data along to a Website when a user is signed-in to their Google account and performs a search on Google. In short – this means that Google is blocking access to organic keywords data. Not just in Google Analytics – …
Read More9 Time Saving Tips-Ryan’s September PPC Playlist 2
Managing paid search campaigns is a delicate balance between automation and analytical thinking. This month’s playlist focuses on utilizing check lists and automating tasks to save your time. Amplified Gold Posts I love checklists. They are an effective way to manage PPC tasks. Seer Interactive shared 5 Things to Watch in New Campaigns this month. …
Read MoreLaunch and Optimize a Google Display Network Campaign in 3 Easy Steps 0
When I first started in paid search almost 5 years ago Google’s Content Network (now Display Network) was intimidating. I compared it to the wild west because you spent time developing campaigns and then hoped for the best. You could spend a lot of money and not have a return to show for it or …
Read MoreJuly 2011 7 Best PPC Playlist – Testing Edition 2
This past month was difficult to find blog posts that were NOT about Google +. But don’t fret, I’ve found the best the web has to offer in PPC and listed them below. The biggest theme that stood out to me from this month’s playlist was testing. Ongoing testing and optimizing is critical to the …
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