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- ServicesHere is a list of our services. Pay-Per-Click (PPC) PPC campaigns will get your site into the sponsored listings on search results pages by bidding for position and paying when a visitor clicks. PPC is a great way to support an SEO campaign and start generating search traffic right away. Search Engine Optimization (SEO) SEO focuses on getting your site into search results pages by optimizing your site for targeted keywords and phrases that will drive the most qualified traffic to your site. Sometimes called “organic”, “algorithmic” or “natural” optimization. Social Media Marketing Talk about our social media marketing capabilities here. Analytical Consulting Talk about our analytical consulting here.
- SEM ResourcesThere is where we talk about our SEM resources.
- ClientsHave what kinds of clients we have here. Could have some fun with shortcodes to produce some really cool looking boxes if we wanted to
- About UsSet up the stage for the rest of the section’s content in here.
- ContactGet in contact with us. Google Maps embedded address. Contact form. The works.
- Blog
Hiring & Training a New Search Engine Marketer (SEM)
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So, my posting frequency has died off a bit over the last week. Why? Because we’ve landed a few new big projects at the same time that we hired a new employee. Amplify-Interactive is a small SEM firm, and the new hire increases our size by 33%. We’ll be introducing our new guy to the blog in due time, but …
Read MoreGreat Features of Sphinn – Listed As An Acronym
Sphinn is a new social media outlet created by Danny Sullivan targeted for search engine marketers. Most of the stories that are being “sphunn” are ones that, naturally, have to do with SEM & SEO (though other articles like “Will It Blend? Iphone edition” show up). It’s a wonderful place to see a “what’s new” for blog posts & articles …
Read MoreSphinn.com launches, SEM’s Immediately Start a Popularity Contest
Talk about people who love to hear themselves talk, er, type. Sphinn.com – a social networking site targeted at SEM’s – recently launched with little fanfare. However, it didn’t take long for search marketers to go crazy submitting content and experimenting with what will get “Sphinns” (votes) for their posts and push them to the top of the lists. Sphinn …
Read MoreGoogle AdWords (PPC) Is a Waste of Money?
A recent Google advertising boycott by eBay, as covered by the New York Post, stirred up some interesting discussion around the office. For those who aren’t familiar with the tiff – basically, eBay yanked its ads from Google’s U.S. site after the two clashed over a marketing event to promote Google Checkout, a rival online payment service to ebay’s Paypal. …
Read MoreAsk and You Shall Receive
It’s been an interesting show between Google, the ever prevailing search engine leader & the little engine that could, Ask Jeeves. Each launched a new & improved version of their new search platforms nearly 6 weeks ago. According to some, Ask is starting to gain some momentum & it’s new system is “a much bolder and better advance in …
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