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- ServicesHere is a list of our services. Pay-Per-Click (PPC) PPC campaigns will get your site into the sponsored listings on search results pages by bidding for position and paying when a visitor clicks. PPC is a great way to support an SEO campaign and start generating search traffic right away. Search Engine Optimization (SEO) SEO focuses on getting your site into search results pages by optimizing your site for targeted keywords and phrases that will drive the most qualified traffic to your site. Sometimes called “organic”, “algorithmic” or “natural” optimization. Social Media Marketing Talk about our social media marketing capabilities here. Analytical Consulting Talk about our analytical consulting here.
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Upcoming Portland Marketing Events: October & November 2007
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Amplify-Interactive will be participating in these upcoming events: 10/25: Ignite Portland @ Weiden+Kennedy (6 pm) – “A bunch of fast-paced, interesting presentations – 20 slides for 15 seconds each. Our mantra is “share burning ideas” – just about any topic will do, as long as it’s interesting. From tech to crafts to business to just plain fun! There will be …
Read MoreOctober + Google News = Pr0n?
For whatever reason, Google News likes to show off nude photos during October. It happened last year. And it happened again this year (by the way, both links are indeed both safe to click – it’s not like we’re Google News here!). This second instance of Google News posting inappropriate images on their homepage tells me several things about search …
Read MoreSEMpdx Giveaway: Pass to Chicago Search Engine Strategies
SEMpdx is giving away a free pass to SES in Chicago. Check the link to get the details & submit your entry.
Read MoreEvent Recap: 10/10 SEMpdx Hot Seat
Once again I put together & moderated another SEMpdx Hot Seat event where we put 5 web sites in front of a panel of search engine marketing experts, and they give the site owner advice on how to improve their SEO. October Panelists: John McPhee – Anvil Media, Inc. Stan Davis – Straight-On Scott Hendison – SearchCommander.com Todd Mintz – …
Read MoreBreakin’ the Law, Breakin’ the Law: Part 1
What are some of the biggest legal issues search marketers face in PPC advertising? Early on, using someone else’s trademark in your meta tags was considered trademark infringement. Fortunately, standardized policies have been created to help eliminate the “he said, she said” battles. But we still have PPC click fraud, copyright infringement and trademark usage in PPC advertising to contend …
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