Search Engine Optimization Tips for PDFs
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Galen DeYoung over at Search Engine Land has a nice 11-point list of search optimization tips for PDFs. A couple I thought were particularly noteworthy:
- Build links in the copy of your PDF. Search engines do crawl these PDFs and the same rule applies to having optimized anchor text for links
- Place your PDFs closer to the “root level” of your site architecture
Good read!
