The Search & Social Blog From Amplify Interactive

Diversify Your Links Part 1: The “New” Link Development?

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Co-authored by Kristin Wall You’ve reached the end; you’ve searched the internet and obtained links from essentially every site for your niche. Don’t cry: diversify! For many search marketers, traditional link building is the only link building strategy in their “portfolio.” Spending your time getting many low-quality links for the sake of getting a large bulk of links is a …

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Microsoft Bids $44.6 Billion to Buy Yahoo

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Everybody else blogged about it, so we probably should too. Here’s a link to the press release: Microsoft Proposes Acquisition of Yahoo! for $31 per Share What’s my take? I’ve been pulling for Yahoo! for a long time and hoping that they can give Google a better run for their money. Believe it or not – a lot of people …

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SEMpdx SearchFest – January Pricing Extended!

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FYI – SEMpdx decided to give you an extra chance to lock in your SearchFest registration at the super early bird rate. Prices go up $50 on 2/4 – register now and save big! (prices go up another $50 at the end of Feb). We’d also like to announce that we’ve procured some extra-special panelists for our charity Hot Seat …

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Why Ranking Reports Shouldn’t Be Your Sole Measure of Success

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More often than not, individuals equate how well their site ranks to how successful their SEO campaign has been. We’ve been trying to get this out of the head of our current clients for months now. Well, not they won’t just have to listen to us saying it, seeing as how longtime SEO Jill Whalen has written a post about …

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…And, We’re Back

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You may have noticed we’ve been pretty quiet lately. Well, we decided to upgrade WordPress, and move to a new design etc. Simple enough in theory, but we ended up having a minor technical issue turn into a major  problem that we finally just got sorted out about 10 minutes ago. We’ll start posting again shortly. In the meantime, we’re …

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