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- ServicesHere is a list of our services. Pay-Per-Click (PPC) PPC campaigns will get your site into the sponsored listings on search results pages by bidding for position and paying when a visitor clicks. PPC is a great way to support an SEO campaign and start generating search traffic right away. Search Engine Optimization (SEO) SEO focuses on getting your site into search results pages by optimizing your site for targeted keywords and phrases that will drive the most qualified traffic to your site. Sometimes called “organic”, “algorithmic” or “natural” optimization. Social Media Marketing Talk about our social media marketing capabilities here. Analytical Consulting Talk about our analytical consulting here.
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SEM Playlist: Best Articles of the Week 4/12/13
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We rounded up a list of our favorite Search, SEO (Inbound), Social, and Analytics blog post links that we came across this past week. These are either important updates to services we use or interesting content we find valuable. We know you found your favorite Blog Posts this week – comment with your link to something recent that you found …
Read More7 Tips: Maximizing Your Google AdWords PPC Budget
Last month I put together a guide that focused on PPC ad copy. This month, the focus has shifted to budget optimization. Google tries to make it as easy as possible for you to give your money to them via AdWords. Provided below is 7 tips that will help you maximize your budget, while increasing your campaign effectiveness and preventing wasted …
Read MoreSEM Playlist: Best Articles of the Week 4/5/13
We rounded up a list of our favorite Search, SEO (Inbound), Social, and Analytics blog post links that we came across this past week. These are either important updates to services we use or interesting content we find valuable. We know you found your favorite Blog Posts this week – comment with your link to something recent that you found …
Read MoreNew Case Study! How We Increased Call Volume by 254% with PPC
This case study demonstrates how we targeted mobile devices to help one of our clients improve Google AdWords PPC campaign performance and increase call volume by 254% in just 3 months. Mobile PPC Campaign Increases Call Volume 254% from Amplify Interactive Client Profile We work with a well-known hospital brand (that we can’t name here) to drive awareness, new patients, …
Read MoreSEM Playlist: Articles of the Week 3/29/13 (Thanks Barack Obama!)
Welcome to another edition of the SEM Playlist! For those of you who may have been hiding under a rock the last couple of weeks, my last roundup went a little “viral”. I was blown away at the amazing reception that my last roundup received back on March 15th! Just look at some of the love it received on Twitter: This is just …
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