The Search & Social Blog From Amplify Interactive

How to Become a Social Media Marketer

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Turns out – you may not realize it, but you already are a social media marketer.

Just read a great entry over at our partner McClenehan Bruer’s blog & newsletter titled “You Are a Social Media Marketer (Almost)“. The main takeaway I got from the article was:

“Most social media tools that work today in deep tech have analogues in the marketing work you’ve always done… The key difference is this: social media opens up an intimacy and ongoing dialogue not found in traditional marketing communications.”

The article goes on to discuss some key social media tools & tactics and talks about what’s the same and what’s new for marketers, and presents specific examples for:

  • Blogger relations
  • Corporate blogging
  • Social media networks
  • Microblogging

Excellent topic. Go check it out at the McBru Deep <Tech> Dive blog

About the Author

Ben LloydBen Lloyd is Founder/Principal/President of Amplify Interactive. Ben got his start in SEM way back in 1999 - before there was a Google. After working at a few agencies, Ben founded Amplify Interactive in 2003 and hasn't looked back since. Ben likes lots of stuff like golf, pinball, food(ie), booze/beer/wine - in that order, etc. Mostly - he likes doing that stuff with his friends and/or his dog Hank whenever possible.View all posts by Ben Lloyd

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