Quick and Easy Way to Start Advertising on Google’s Display Network
Last month I was asked to speak at an SEMpdx event on PPC and Landing Pages. I’ve been attending SEMpdx events since 2007 but this was my first time presenting, or presenting at any event for that matter. I was excited and nervous and I’m sure several other emotions. I presented on a “Quick and Easy Way to Set Up a Campaign on Google’s Display Network.” I wrote a blog post on the same topic last year. If you’re not advertising on Google’s Display Network you’re missing out on valuable impressions, clicks, and conversions. Here’s my presentation from the event.