Today the Amplify Interactive crew took in a great a presentation from Scott Townsend, Marketing Manager for Packaged Goods at Google that was hosted by the American Marketing Association Portland chapter at the Multnomah Athletic Club. Overall, it was a great high-level examination of why every business needs to pay attention to search engine marketing …
Read MorePPC Campaign Domination: Google AdWords Ad Extensions 2 – The Client Test 7
This is part of our series of posts that we are putting together about how we approach PPC campaign management for our clients. Previous PPC Campaign Domination topics: Landing page optimization Campaign organization Google AdWords, quality score & you Google AdWords ad extensions – Part 1 – What they are & how they work This …
Read MorePPC Campaign Domination: Google AdWords Ad Extensions Part 1 5
This is part of our series of posts that we putting together about how we approach PPC campaign management for our clients. Our Other PPC Campaign Domination topics: Landing page optimization Google Adwords, quality score & you Campaign organization Google Adwords ad extensions – Part 2 – Our client test Today’s topic is: An Introduction …
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