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- ServicesHere is a list of our services. Pay-Per-Click (PPC) PPC campaigns will get your site into the sponsored listings on search results pages by bidding for position and paying when a visitor clicks. PPC is a great way to support an SEO campaign and start generating search traffic right away. Search Engine Optimization (SEO) SEO focuses on getting your site into search results pages by optimizing your site for targeted keywords and phrases that will drive the most qualified traffic to your site. Sometimes called “organic”, “algorithmic” or “natural” optimization. Social Media Marketing Talk about our social media marketing capabilities here. Analytical Consulting Talk about our analytical consulting here.
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Major League Soccer (MLS) Gets A Yellow Card For Site Redesign Best Practices
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I checked the Major League Soccer (MLS) website on Saturday to see the fixtures for the weekend (because I’m a soccer nut) and noticed that they were announcing a new website redesign. I found it kind of funny that they were announcing this with the website I was on being the exact same. I soon discovered that they had their …
Read MoreQuick Tips On How To Optimize Your Feedburner Feed
If you have an RSS feed, you should (if you haven’t already) go set up a Feedburner account and burn that feed. What does Feedburner do, exactly? Well, simply put, it dresses up your RSS feed, gives you greater control over the look and feel and gives you the ability to set-up email subscriptions. Sounds good, doesn’t it? Here are …
Read MoreThe Internet and The U.S. in 2009
Stumbled across this great article talking about some facts and trends about search usage, online marketing and social media behavior in 2009 for individuals in the U.S. Some of the more interesting facts: “The U.S. core search market grew 16 percent in 2009, driven by a 6-percent gain in unique searchers and a 10-percent gain in search queries per searcher. …
Read MoreSearch Engine Marketing in 2010
Part of what makes search engine marketing such a unique and interesting industry is that it’s constantly evolving. That being said, 2010 will be no different. Here is what the team from Amplify Interactive thinks will happen with SEM in 2010: Ben It’s easy to jump on the bandwagon here and just say the words “social media” – everyone is …
Read MoreGoogle’s personalized results feature now “opt-out”
Do you know about Google’s personalized results feature? Basically, if you’re logged into your Google account and have the personalized results feature turned on, when performing a search on Google, the results will be “personalized” based on your previous searching behavior. Previously, this feature was an “opt-in” feature where you had to manually go and set this feature up. Now, …
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