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- ServicesHere is a list of our services. Pay-Per-Click (PPC) PPC campaigns will get your site into the sponsored listings on search results pages by bidding for position and paying when a visitor clicks. PPC is a great way to support an SEO campaign and start generating search traffic right away. Search Engine Optimization (SEO) SEO focuses on getting your site into search results pages by optimizing your site for targeted keywords and phrases that will drive the most qualified traffic to your site. Sometimes called “organic”, “algorithmic” or “natural” optimization. Social Media Marketing Talk about our social media marketing capabilities here. Analytical Consulting Talk about our analytical consulting here.
- SEM ResourcesThere is where we talk about our SEM resources.
- ClientsHave what kinds of clients we have here. Could have some fun with shortcodes to produce some really cool looking boxes if we wanted to
- About UsSet up the stage for the rest of the section’s content in here.
- ContactGet in contact with us. Google Maps embedded address. Contact form. The works.
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Domains & SEO Best Practices for Blogs
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I got an email from a colleague at another e-marketing agency here in town. In the email he asked: Q: “Hey, what are thoughts on the best SEO practice for a company/corporate blog: Sub-domain vs. different domain? Which one will increase rankings most? A: “All ships rise with the tide… By putting it on your own domain (whether it’s blog.url.com …
Read MoreInnotech 2007 Session: Search 2.0: Advanced SEO & PPC Techniques
The last session write-up I’m going to write is about the Search 2.0: Advanced SEO & PPC Techniques session I attended. The presenters for the session were: – Hallie Janssen, Account Director, Anvil Media, Inc. – Scott Orth, Director of Internet Marketing Strategies, GTS Services This session proved to be more of a “refresher” for me but the speakers did …
Read MoreInnotech 2007 Session: Fostering Online Communities: Lessons from Open Source and Grassroots Development
Another session I attended at Innotech was called Fostering Online Communities: Lessons from Open Source and Grassroots Development. I went in not really knowing what kind of useful info I would get out of it, but I ended up learning some interesting stuff. The presenters for this session were: – Scott Kveton, CEO, JanRain, Inc. – Tara Hunt, Co-Founder, Citizen …
Read MoreInnotech 2007 Session: Media 2.0 Panel: Blogging, RSS, Wiki and Podcasting
I had the opportunity to sit in on a couple of sessions for this year’s Innotech Conference here in Portland, Ore. I plan to write a couple of blog entries detailing each session I was able to attend & highlight one key takeaway from each. The first session I attended was the Media 2.0 Panel: Blogging, RSS, Wiki and Podcasting …
Read MoreHaving a Custom 404 Error Page is Important
Whenever Amplify Interactive engages in an SEO project with a client, we always express the need for a custom 404 error page. Without having some sort of custom 404 error page present on your site, someone who stumbles upon an error gets to see that “dead end” of a page, often instilling some sort of loss in consumer confidence for …
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