At Amplify Interactive, we look at statistical history when drawing comparisons to current analytic and pay-per-click numbers. The search behavior of the world populace is a wild and wacky one; there are dips and gains. Most of the time, you can predict lower or higher search volume for any given month for an industry-set of …
Read MoreSEO Best Practices for a Site Redesign 0
The following goes over some best practices you should be, well, practicing if you’re involved in a site refresh (redesign) project. We hit on some steps to take to make sure your rankings carry over to your new site as well as measures to take to ensure that your ‘beta’ site doesn’t work against you. …
Read MoreSEO Best Practices for a Site Redesign 5
The following goes over some best practices you should be, well, practicing if you’re involved in a site refresh (redesign) project. We hit on some steps to take to make sure your rankings carry over to your new site as well as measures to take to ensure that your ‘beta’ site doesn’t work against you. …
Read MoreKeyword research directly impacts your SEO success 13
Keyword research is paramount when it comes to the SEO success of your site. Simply put – it’s extremely important to do keyword research to best position your site for keyword phrases search engine users are actually using. Here’s an example: you run a small online store that sells shoes. You sell different kinds of …
Read MoreSearch engine optimization is like animal crackers 4
I opened up a box of Barnum’s Animals Crackers this morning as a brunch snack and offered my Amplify teammates who braved the “Arctic Toot” this morning some crackers. Ben came over and grabbed a couple. He commented, “You know, every other kind of animal cracker, be it from a bin or a store-brand or …
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