Presented at SEMpdx’s November 2009 SEO Fundamentals event, this presentation covers SEO tips for “universal search”. In other words, how to do SEO for “alternate” (non-text) content, which can improve your placement in search engines and/or help you gain more visibility with your content across the Web. Focuses primarily on image & video but touches …
Read MorePPC Campaign Domination: Campaign Organization 0
This is part of my series of posts that I’m putting together about how we approach PPC campaign management for our clients. My planned PPC Campaign Domination topics: Landing page optimization Google AdWords, quality score & you Google AdWords ad extensions – Part 1 – What they are & how they work Google AdWords ad …
Read MorePPC Campaign Domination: Campaign Organization 3
This is part of my series of posts that I’m putting together about how we approach PPC campaign management for our clients. My planned PPC Campaign Domination topics: Landing page optimization Google AdWords, quality score & you Google AdWords ad extensions – Part 1 – What they are & how they work Google AdWords ad …
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