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- ServicesHere is a list of our services. Pay-Per-Click (PPC) PPC campaigns will get your site into the sponsored listings on search results pages by bidding for position and paying when a visitor clicks. PPC is a great way to support an SEO campaign and start generating search traffic right away. Search Engine Optimization (SEO) SEO focuses on getting your site into search results pages by optimizing your site for targeted keywords and phrases that will drive the most qualified traffic to your site. Sometimes called “organic”, “algorithmic” or “natural” optimization. Social Media Marketing Talk about our social media marketing capabilities here. Analytical Consulting Talk about our analytical consulting here.
- SEM ResourcesThere is where we talk about our SEM resources.
- ClientsHave what kinds of clients we have here. Could have some fun with shortcodes to produce some really cool looking boxes if we wanted to
- About UsSet up the stage for the rest of the section’s content in here.
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Presentation: SEM + Social = Killer Online Marketing
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OK, I re-worded the title a bit. This is a presentation I did for the Portland Business Journal’s Biz Dev seminar series with Dayn from Grady Britton. The actual title of the session was “Search Marketing: (Still) the Killer App of Marketing Your Business Online”. I was asked to talk about why search engine marketing is so effective, how it …
Read MorePresentation: SEM + Social = Killer Online Marketing
OK, I re-worded the title a bit. This is a presentation I did for the Portland Business Journal’s Biz Dev seminar series with Dayn from Grady Britton. The actual title of the session was “Search Marketing: (Still) the Killer App of Marketing Your Business Online”. I was asked to talk about why search engine marketing is so effective, how it …
Read MoreBing Now Powers Yahoo Search Results
8/24: Update: It’s official, Bing is now powering Yahoo’s organic search results in the US and Canada. Here’s Yahoo’s announcement: Yahoo! Transitions organic Search Back-End to Microsoft Platform And some more in-depth coverage from Search Engine Land: Yahoo’s Results Now Come From Bing —————– 8/17 Today Bing announced that they will be powering Yahoo’s organic search results for the English …
Read MorePPC Fundamentals Article: Writing Good PPC Ads
Christian had an article published on AboutUs.org about “Writing Good PPC Ads”. The article discusses the fundamentals for writing good PPC ad copy and gives a few specific pointers and factors to consider in writing ads for PPC campaigns. He even provided a spreadsheet that you can download to help you write ad copy within the Google AdWords character limits. …
Read MoreSEO Tip: Squeeze Every Last Drop Out Of Your Content
Content strategies are critical for Web success, especially SEO and as such – it’s a valuable commodity. In many organizations, it can be difficult to get content produced, so it’s very important to get as much mileage as possible from every piece of content that you develop. The ultimate goal is to get your content “out there” and generate as …
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