Author Archive for: ‘Ben’

We Won Again! (Almost) 2011 AMA Max Award Honors


Amplify Interactive nearly repeated at the AMA Max Awards this year withour entry in the single medium advertising category. There were six entries in our category this year, and we placed runner-up. Amplify’s submission was for our client ZoomCare, for whom we generated a 1,848% Return on Ad Spend (ROAS) over a 5-month period. We’re pretty stoked about being recognized for our …

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Writing Brilliant PPC Ad Copy in 4 Fun Steps


How to Use Social Media to Help You Write Ad Copy Writing ad copy for your PPC campaigns can be tough. You’ve already spent so much time researching your keywords and organizing them into campaigns and ad groups and figuring out your budgets and conversion tracking… and now you’ve got to switch gears and come up with creative but to-the-point …

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New Job Posting – Online Marketing Assistant


Amplify Interactive is hiring an Online Marketing Assistant. This is an entry-level position giving the lucky candidate the opportunity to learn all about search engine & social media marketing including: search engine optimization, pay per click, social media marketing and Web analytics. Check out the job posting: Online Marketing Assistant Help us spread the word by clicking on one of those …

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SEMpdx SearchFest 2011 Takeaways


The Amplify Interactive crew attended yet another outstanding SearchFest in our home town of Portland, Oregon at the Governer last week and as always we came away with reassurances that we’re doing things right, ideas for things we should try, and lots of stats. Here are Ben’s thoughts after SearchFest While there are plenty of recaps and ‘takeaways’ posts for …

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New Job Posting – Senior Account Executive


Amplify Interactive is hiring a Senior SEM Account Executive. The focus of this role will be on servicing our pay-per-click (PPC) clients & account work, the ideal candidate will also have a working knowledge of SEO & social media with a desire to learn and support our work in these areas. We need someone with a minimum of 3 years …

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