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Author Archive for: ‘Ben’

The Yahoo Ambassador Test is Wrong!

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Let me tell you a tale about Yahoo! minimum bids, Quality Score, and the Yahoo! Ambassador test… Being the new guy here at Amplify, I have been slowly but surely working my way through the PPC certification process. Luckily, I’ve been gaining practical experience along the way. I was certified as a Google Qualified Professional in March and plunked down …

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Amplify Interactive Job Opening – SEM Director

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SEM Director This position will report directly to the President, and will be directly responsible for improving services and client relationships. We are looking for an enthusiastic, knowledgeable and experienced individual to help drive the next phase of growth for Amplify Interactive. The ideal candidate will have a strong background in search marketing, and will have the unique opportunity to …

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Amplify Interactive: May ’08 Update

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Here’s the latest in what’s happening @ Amplify Interactive Good Times The team recently took a much-deserved afternoon off for good times out at Edgefield for some beers, some golf and some laughs. It turned out to be an absolutely beautiful day, and Christian captured it all on a recent post. You can check our flickr photostream for pics. New …

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Speaking about SEO with some PR types

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I’ll be speaking at an upcoming BusinessWire event along with Kent Lewis of Anvil Media, Inc. & Sean McMahon of EngineWorks: REACH FOR THE TOP Oregon! Learn About Search Engine Optimization (SEO) with a panel of experts Thursday, May 15, 2008 11:30 AM – 1:30 PM (lunch included) World Trade Center 25 SW Salmon Street Portland, Oregon 97204 $10 for …

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Who Needs a Blogging Strategy? Beginners.

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Well that may be a bit overstated. Let me explain. I do think you need a general understanding of what your blog is going to be about. In a corporate setting or a setting where you have multiple authors, you need a an understanding about common sense and what is & isn’t acceptable subject matter (like disclosing confidential information). But …

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