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Author Archive for: ‘Ben’

How to Become a Social Media Marketer

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Turns out – you may not realize it, but you already are a social media marketer. Just read a great entry over at our partner McClenehan Bruer’s blog & newsletter titled “You Are a Social Media Marketer (Almost)“. The main takeaway I got from the article was: “Most social media tools that work today in deep tech have analogues in …

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PPC Campaign Domination – Quality Score & You

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This is part of my series of posts that I’m putting together about how we approach PPC campaign management for our clients. My planned PPC Campaign Domination topics: Landing page optimization Campaign organization Google AdWords ad extensions – Part 1 – What are they & how do they work Google AdWords ad extensions – Part 2 – Our client test …

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PPC Campaign Domination – Quality Score & You

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This is part of my series of posts that I’m putting together about how we approach PPC campaign management for our clients. My planned PPC Campaign Domination topics: Landing page optimization Campaign organization Google AdWords ad extensions – Part 1 – What are they & how do they work Google AdWords ad extensions – Part 2 – Our client test …

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PPC Campaign Domination with Landing Page Optimization

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I’m putting together a series of posts about how we approach PPC campaign management for our clients. I plan on writing about: Quality Score & You Campaign organization Google AdWords ad extensions – Part 1 – What are they & how they work Google AdWords ad extensions – Part 2 – Our client test Today however – I’m going to …

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PPC Campaign Domination with Landing Page Optimization

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I’m putting together a series of posts about how we approach PPC campaign management for our clients. I plan on writing about: Quality Score & You Campaign organization Google AdWords ad extensions – Part 1 – What are they & how they work Google AdWords ad extensions – Part 2 – Our client test Today however – I’m going to …

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