Author Archive for: ‘Ben’

October Newsletter

Amplify Interactive Acquired by Add3


I’m excited to announce that we’ve joined forces with our friends Add3 in Seattle to create the NW’s premiere search marketing agency. Amplify Interactive is now called Add3 (we’ll be making changes to the site soon). I’ll update this post and/or write a follow-up post soon. You can read about the acquisition here: GeekWire: Oregonian: Seattle Times: …

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We’re Hiring! Needed: Account Coordinator


Are you looking to get a start in search marketing? We’re looking for the next member of our team. We are adding an SEM Account Coordinator, which is a search marketing position for someone with 0-1 years of experience. As an account coordinator – you’ll get hands-on with search marketing campaigns. So – are you the next team member? Is …

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New Case Study! A/B Testing Offers with Retargeting


This case study demonstrates the effectiveness of retargeting to test different offer types. We showcase an A/B remarketing test that drives significant gains in campaign performance. Case Study: A/B Testing B2B Offers with Retargeting from Amplify Interactive Client Profile  Tripwire’s IT security software reduces risk, ensures systems and data security, and automates regulatory compliance. Tripwire offerings solve the security configuration …

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New Case Study! Supporting International Growth with Facebook


This case study demonstrates the results of implementing a Facebook strategy to support international sales, marketing & recruiting efforts. This initiative led to a 500% increase in engagement on Facebook, and drove increases in website visitors and pageviews. Case Study: Increasing Engagement with Facebook from Amplify Interactive Client Profile  Climax Portable builds portable precision machining & welding tools that are …

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New Case Study! Retargeting Improves Campaign by Over 200%


This case study demonstrates how we used retargeting to improve campaign performance by over 200%! Retargeting: How We Improved Search Campaign Performance by > 200% from Amplify Interactive Client Profile The client’s IESD product line is an electrical and wire harness design product targeted at electrical engineers in the automotive, aerospace, rail, and specialty vehicle industries. The Challenge Our goal …

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