Author Archive for: ‘Ashley’

8 Tips for Better Google AdWords PPC Ads


How much do you know about PPC advertising? Do you know what PPC stands for? I started out in pay-per-click marketing over 3 years ago and still struggle explaining the value of this complex and effective marketing practice to others outside of the industry. As an outsider, certain terminology and concepts are difficult to wrap your head around – there …

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5 Tips from Super Bowl Social Media Campaigns


Are you ready for some football? This Sunday, the San Francisco 49ers will face the Baltimore Ravens in Super Bowl 47. The event is slated to draw in over 111 million viewers and social media plays a critical role in the strategy behind one of the biggest days of the year for advertisers. The integration of social media into the …

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Ashley’s Social Media Snapshots – 12/04/12


Can you believe that it is December already?!? Hopefully everyone has recovered from all of the turkey, leftovers, and Black Friday shopping. I’ve been getting ready for the holidays and tried to spruce up my desk with some lights and a USB powered festive tree. In my last post of 2012, “Ashley’s Social Media Snapshots” covers: Instagram Embeddable Badges, LinkedIn API, …

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Ashley’s Social Media Snapshots – 11/06/2012


Happy Election Day! In this post of “Ashley’s Social Media Snapshots” – Google+ Hangouts Enhanced, Instagram Introduces Web Profiles, LinkedIn Announces Video Ads, and Twitter Gets its Own ‘Like’ Button. Google+ Hangouts Enhanced The most recent update to Google+ Hangouts introduces a new layout and features that give the user more control in their Hangout experience. Invites, chats, and apps …

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Ashley’s Social Media Snapshots – 10/09/2012


You may recognize me from some of my past posts, including my ‘According To…’ series and my Social Guide to the London 2012 Olympics Games. The torch for the Social Media Round Up has been passed on to me from my good friend and colleague, Jessica Ward. Her shoes are going to be tough to fill, but I plan on trying …

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