Yearly Archive for: ‘2013’

The Top Amplify Interactive Articles of the Year (So Far)!


It’s been a busy year on the content creation front here at Amplify Interactive. We’ve been averaging two posts per week (including these roundups), and we’ve enjoyed all the great feedback we’ve gotten. Creating blog posts is not only a way of contributing to the community and helping others, it’s also a great thinking exercise and a great way to …

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New Case Study! Retargeting Improves Campaign by Over 200%


This case study demonstrates how we used retargeting to improve campaign performance by over 200%! Retargeting: How We Improved Search Campaign Performance by > 200% from Amplify Interactive Client Profile The client’s IESD product line is an electrical and wire harness design product targeted at electrical engineers in the automotive, aerospace, rail, and specialty vehicle industries. The Challenge Our goal …

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PPC, Social Media, and SEO News of the Week 6/7/13


Extra! Extra! It’s roundup time!  We’ve got some great articles for you ranging in subject matter from PowerPoint to “Productivity Porn” to Link Building, Remarketing, and more. So let’s get to it! How to Make Amazing PowerPoint Presentations from Lifehacker Nice, a Lifehacker article! I think we can agree that PowerPoint presentations can be pretty lame. There’s nothing quite as …

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SMX Advanced Seattle 2013 Preview


SMX Advanced is next week and hopefully you already have your tickets – it is sold out! The conference takes place at Bell Harbor International Conference Center in Seattle on June 11 and 12. Those two days are jam-packed with amazing speakers, sessions, workshops, and networking opportunities. Three of us from Amplify will be taking the train from Portland up …

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SEM Playlist: Best Articles of the Week 5/31/13


We rounded up a list of our favorite Search, SEO (Inbound), Social, and Analytics blog post links that we came across this past week. These are either important updates to services we use or interesting content we find valuable. We know you found your favorite Blog Posts this week – comment with your link to something recent that you found …

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