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Monthly Archive for: ‘June, 2013’

Amplify Interactive’s Hot 11 SEM Articles of the Week! 6/28/13

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  Here at Amplify Interactive we like to go the extra mile, so instead of giving you a top 10 list, we’re turning it up to 11! Our 11 favorite SEO, PPC, Social Media Marketing, and Analytics articles of the week. Read up and get educated! Research Shows Blogging a Top Focus for Marketers By Patricia Redsicker at SocialMedia Examiner …

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5 Tips & Tricks for AdWords Editor

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No matter what size the campaigns are that you are managing, AdWords Editor is a great tool to help oversee your accounts. If you haven’t used it before, what are you waiting for? It’s free! (You can download it here). Editor’s core competency that it is known for is the ability to easily make mass changes within your account, but it …

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New Google+ Dashboards

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Google has been talking about adding a dashboard to their Google+ pages for a long time. Last week, they finally pushed them live. There seem to be two versions of the dashboard: one for pages classified as local businesses and one for all other classifications / non-local pages. The dashboard contains what Google is calling “cards” of data which at …

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The Top Amplify Interactive Articles of the Year (So Far)!

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It’s been a busy year on the content creation front here at Amplify Interactive. We’ve been averaging two posts per week (including these roundups), and we’ve enjoyed all the great feedback we’ve gotten. Creating blog posts is not only a way of contributing to the community and helping others, it’s also a great thinking exercise and a great way to …

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New Case Study! Retargeting Improves Campaign by Over 200%

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This case study demonstrates how we used retargeting to improve campaign performance by over 200%! Retargeting: How We Improved Search Campaign Performance by > 200% from Amplify Interactive Client Profile The client’s IESD product line is an electrical and wire harness design product targeted at electrical engineers in the automotive, aerospace, rail, and specialty vehicle industries. The Challenge Our goal …

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