Yearly Archive for: ‘2012’

Ryan’s PPC Playlist: The 9 Best Posts for November 2012


Do you ever feel overwhelmed with all of the blogs your supposed to read? Or struggle keeping up with all of the changes from Google? Don’t worry. I scanned hundreds of blog posts from the last 30 days in the industry and selected the best 9 posts from the last month to ensure you stay on top of your PPC …

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Ashley’s Social Media Snapshots – 11/06/2012


Happy Election Day! In this post of “Ashley’s Social Media Snapshots” – Google+ Hangouts Enhanced, Instagram Introduces Web Profiles, LinkedIn Announces Video Ads, and Twitter Gets its Own ‘Like’ Button. Google+ Hangouts Enhanced The most recent update to Google+ Hangouts introduces a new layout and features that give the user more control in their Hangout experience. Invites, chats, and apps …

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B2B & Inbound Marketing Tips: Content Marketing Edition


  The focus of today’s B2B & Inbound marketing  roundup is content marketing. I’ve rounded up a few recent B2B content marketing studies, tips & tricks and infographics. I KNOW I missed something – comment with your link to something recent for B2B content marketing. B2B Content Marketing Stats & Charts This study by Content Marketing Institute and MarketingProfs highlights …

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Jessica’s SEO Rundown – 10/23/2012


As you may have noticed, we’re doing some round up shuffling at Amplify and I have the pleasure of taking over the SEO news from Christian. I hope I’m able to do it justice. So without further ado… In this post of “Jessica’s SEO Rundown” – Penguins & Pandas, Disavow Your Links, and Who’s Your Best Author? SEMpdx’s Monthly Event …

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Ryan’s PPC Playlist: Dealing with Paid Search First World Problems


What first world problems do you find in PPC campaigns? We recently audited a campaign with over 7,000 negative keywords! A good portion of the 7,000 were set to broad match and multiple relevant keywords were negative matched. PPC is a game that constantly shifts and evolves. Your strategy and tactics usually follow an evolution as well. This constant shift …

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