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Yearly Archive for: ‘2012’

6 Reasons to Bid on Branded PPC Keywords

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If you’ve managed a PPC campaign before you’ve no doubt heard this question: “Why are we be bidding on branded keywords? We’re ranked #1″. Sometimes we’ll just get a directive when marketers think they’re being smart “Once we’re ranked #1, we’ll stop spending money on these keywords”. On the surface this seems to make sense; if you’re already ranked #1, …

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Jessica’s Social Media “Likes” – 01/17/2012

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In this post of “Jessica’s Social Media ‘Likes’” – Search Plus Your World, Embedded Tweets, Shareable Content Tips, and Social Editorial Calendars. Get ready to “like!” SEOmoz: Why Every Marketer Now Needs a Google+ Strategy Rank Fishkin shares why he thinks Google is forcing businesses to use Google+. His reasons why you need to have Google+: 1. Google+ in Search …

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Best Amplify Posts of 2011

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Not to brag – but we put out some great content in 2011. Our content was SO great that our year over year site traffic grew by 62%, and organic search referrals to our site climbed by 71% vs last year! These achievements are due to the work we’ve done on our blog. So please – leave a comment and help …

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Christian Reads… (So You Don’t Have To) – SEO Edition – January 2012

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Welcome to another edition of Christian Reads… (So You Don’t Have To) – SEO Edition. This is the first edition in 2012! Exciting! My new years resolution was to curate some kickass SEO content and hit these roundups hard for you folks. So without further ado, here’s some good SEO news & articles that I’ve been reading: Creating Content: Staying …

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Do B2B Marketing Plans in 2012 Involve More or Less Social Media?

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This is a guest post from Amplify Interactive’s partner at Business.com. This is the first guest post we’ve put up on our site. We plan to bring more good content onto our blog from partners, colleagues, and experts. What do you think? Let us know in the comments. Does Your B2B Marketing Plan for 2012 Involve More or Less Social …

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