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PPC Fundamentals Article: Writing Good PPC Ads

Christian had an article published on AboutUs.org about “Writing Good PPC Ads”. The article discusses the fundamentals for writing good PPC ad copy and gives a few specific pointers and factors to consider in writing ads for PPC campaigns. He even provided a spreadsheet that you can download to help you write ad copy within the Google AdWords character limits. You can download the PPC Ad Copy Spreadsheet on our SEM Resources page.

Great work Christian!

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2 Responses to “PPC Fundamentals Article: Writing Good PPC Ads”

  1. Adam says:

    That’s my brother!

    In all seriousness (I would say this even if he wasn’t my brother), that’s a great article. Nice work.

  2. Sports News says:

    PPC is an art, though it is very difficult in the beginning to extract the quality keywords but once you are used to it, things become simple.

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