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- ServicesHere is a list of our services. Pay-Per-Click (PPC) PPC campaigns will get your site into the sponsored listings on search results pages by bidding for position and paying when a visitor clicks. PPC is a great way to support an SEO campaign and start generating search traffic right away. Search Engine Optimization (SEO) SEO focuses on getting your site into search results pages by optimizing your site for targeted keywords and phrases that will drive the most qualified traffic to your site. Sometimes called “organic”, “algorithmic” or “natural” optimization. Social Media Marketing Talk about our social media marketing capabilities here. Analytical Consulting Talk about our analytical consulting here.
- SEM ResourcesThere is where we talk about our SEM resources.
- ClientsHave what kinds of clients we have here. Could have some fun with shortcodes to produce some really cool looking boxes if we wanted to
- About UsSet up the stage for the rest of the section’s content in here.
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PPC Campaign Domination: Google AdWords Ad Extensions 2 – The Client Test
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This is part of our series of posts that we are putting together about how we approach PPC campaign management for our clients. Previous PPC Campaign Domination topics: Landing page optimization Campaign organization Google AdWords, quality score & you Google AdWords ad extensions – Part 1 – What they are & how they work This is a follow up to …
Read MorePPC Campaign Domination: Google AdWords Ad Extensions 2 – The Client Test
This is part of our series of posts that we are putting together about how we approach PPC campaign management for our clients. Previous PPC Campaign Domination topics: Landing page optimization Campaign organization Google AdWords, quality score & you Google AdWords ad extensions – Part 1 – What they are & how they work This is a follow up to …
Read MoreBuild Authority for SEM Success
I provided a guest post NWSEM’s blog where I talk about how we use the concept of building authority to shape how we work on clients & campaigns. The article highlights how this approach applies to the interplay between SEO, PPC & Social Media and features some interesting stats. Attain SEM Success Through Authority “The driving principles of SEO have …
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