Comments on: PPC Campaign Domination – Quality Score & You

By: Amplify Wins a 2010 AMA MAX Award! | Amplify Interactive

Amplify Wins a 2010 AMA MAX Award! | Amplify Interactive — Wed, 03 Mar 2010 16:33:36 +0000

[...] Comments PPC Campaign Domination – Quality Score & You | Amplify Interactive on PPC Campaign Domination: Campaign OrganizationSales Recruitment on Web Analytics Strategy [...]

By: Donal

Donal — Tue, 22 Dec 2009 10:31:28 +0000

Hi Ben, I have been trying PPC for the last 2-3 months with out very much success. I found your presentation pretty helpful though, I didn't really understand Quality Score. Are you going to put together any more PPC presentations? Can we talk about your PPC Campaign Management services? I'll use your contact form. Thanks.

By: non exec

non exec — Sun, 13 Dec 2009 12:35:44 +0000

An interesting and thought provoking post. Thanks for increasing my understanding of the issues and possibilities with respect to ppc campaigns. I didn’t know anything about Google’s quality score before.
Richard

By: Lorraine

Lorraine — Fri, 17 Jul 2009 14:51:46 +0000

Hey Ben, 4 minutes def wasnt long. Looked at the presentation. Thanks for the info on quality score. I am trying to get my website of the ground and have bookmarked ur page so I can use all of ur brill tips. I’ll let u know how I get on. Thanks again for all this valuable info. Cheers Ben

By: Ben

Ben — Mon, 13 Jul 2009 17:25:59 +0000

Good point Kristin – I breezed through negative keywords in the presentation (slide and neglected to put it in the bullets!

By: Kristin

Kristin — Mon, 13 Jul 2009 16:21:06 +0000

Great post Ben!

I’d like to throw out one more valuable (and obvious) AdWords tip: negative keywords. Using negatives can help bolster CTR while keeping CPC under control. And it helps your ad show at the right time & the right place.