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- ServicesHere is a list of our services. Pay-Per-Click (PPC) PPC campaigns will get your site into the sponsored listings on search results pages by bidding for position and paying when a visitor clicks. PPC is a great way to support an SEO campaign and start generating search traffic right away. Search Engine Optimization (SEO) SEO focuses on getting your site into search results pages by optimizing your site for targeted keywords and phrases that will drive the most qualified traffic to your site. Sometimes called “organic”, “algorithmic” or “natural” optimization. Social Media Marketing Talk about our social media marketing capabilities here. Analytical Consulting Talk about our analytical consulting here.
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Don’t short-change your analytics
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At Amplify Interactive, we look at statistical history when drawing comparisons to current analytic and pay-per-click numbers. The search behavior of the world populace is a wild and wacky one; there are dips and gains. Most of the time, you can predict lower or higher search volume for any given month for an industry-set of search terms by looking at …
Read MoreSEMpdx SearchFest 2009 – Impressions
As I alluded to last week with my post “SEMpdx SearchFest 09 Rawked!“, I asked the team to give me their impressions from SearchFest 09. The SEMpdx board put together a similar post on the SEMpdx blog and you can read all of our SearchFest 2009 Reflections impressions over there. We’re biased though because we’re too close to SearchFest, so …
Read MoreAre Search Engine Users Getting Smarter?
Hitwise recently published a study on search query length that showed that longer search queries are getting more & more popular. In layman’s terms – search engine users are typing more words into the search box than they used to. The major takeaway from the study is that people still primarily use two-word queries in search engines, but searches that …
Read MoreSEMpdx SearchFest 09 Rawked!
We’ll be posting the team’s thoughts shortly, but I wanted to seize the opportunity today to put down a few links and leave a few of thoughts of my own. As president of SEMpdx, I was really proud of the quality of the event. Having had to plan SearchFest on my own previously – I know it’s not easy and …
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