Monthly Archive for: ‘January, 2009’

Keyword research directly impacts your SEO success


Keyword research is paramount when it comes to the SEO success of your site.  Simply put – it’s extremely important to do keyword research to best position your site for keyword phrases search engine users are actually using. Here’s an example: you run a small online store that sells shoes.  You sell different kinds of shoes: dress shoes, running shoes, …

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SEMpdx Announces SearchFest 09 Featuring Danny Sullivan


SEMpdx announced today that SearchFest 2009 will take place on Tuesday March 10 2009 and will feature Danny Sullivan as keynote speaker. SearchFest is a full day search engine marketing conference held in Portland Oregon and allows the Portland community to get up close & personal with some of the biggest names in the search engine marketing industry. More details …

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Tracking Code Placement


This post may be a little “101″ for some but it seems inevitable that whenever it comes time to apply multiple tracking codes to a website, something always goes wrong. So, I thought it best to try and shed some light on the subject. If a website has an analytical solution such as Webtrends, Google Analytics, Clicktracks, etc… and is …

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Building an SEO Foundation for Your Site – Content Optimization


Developing Optimized Content the Right Way If you are a site owner and have sought out advice on how to show up in the organic search engine results for a particular term or set of terms you’ve probably know that you need to add content to your site that focuses on the term or set of terms you want to …

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2009 SEM Predictions


2009 – The year of “OK” in the search marketing industry with further emphasis on Integration, and the beginnings of consolidation In my crystal ball – I predict that the search marketing industry will weather the current economic storm, but it won’t be the best year. It’ll just be OK with more churn than growth. While there will be potentially …

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