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Yearly Archive for: ‘2007’

Innotech 2007 Presentation Recap: SEM Building Blocks

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As promised, here are some links I wanted to make available for the attendees: http://del.icio.us/Amplify.Interactive/innotech http://www.sempdx.org/ The fact that the InnoTech emarketing summit sold out prior to the first day of the event highlights the interest in the business community here. The two-day conference featured plenty of great content regarding not only search engine marketing, but also email, building community, …

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Having a Custom 404 Error Page is Important

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Whenever Amplify Interactive engages in an SEO project with a client, we always express the need for a custom 404 error page. Without having some sort of custom 404 error page present on your site, someone who stumbles upon an error gets to see that “dead end” of a page, often instilling some sort of loss in consumer confidence for …

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The Late Show! SES NYC 2007

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Kent, Ben, Scott, originally uploaded by SmallBusinessSEM.com. Kent, Ben, Scott of SEMpdx hit the late show with Matt McGee & several other attendees. Thanks to Matt for the picture.

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Pick Your Domain Name Extension Wisely

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U.S. News has an interesting story about domain names & which ones were found the “most dangerous.” The stat that popped out for me was how the worst places to download were .biz, .ws & .bg sites. They report that you have at least a 1 in 10 chance of downloading some malware or malicious spyware from a site with …

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SES NYC Session: Content Is King!

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Yes, I’m writing about my own session. Despite being the first session on the last day of the conference, and on a Friday to boot – my session went well and attendance was better than I imagined it would be. The session description reads: Content Is King!: “Content, content, content! That’s all you’ve heard from speakers throughout the show — …

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