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- ServicesHere is a list of our services. Pay-Per-Click (PPC) PPC campaigns will get your site into the sponsored listings on search results pages by bidding for position and paying when a visitor clicks. PPC is a great way to support an SEO campaign and start generating search traffic right away. Search Engine Optimization (SEO) SEO focuses on getting your site into search results pages by optimizing your site for targeted keywords and phrases that will drive the most qualified traffic to your site. Sometimes called “organic”, “algorithmic” or “natural” optimization. Social Media Marketing Talk about our social media marketing capabilities here. Analytical Consulting Talk about our analytical consulting here.
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Innotech 2007 Presentation Recap: SEM Building Blocks
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As promised, here are some links I wanted to make available for the attendees: http://del.icio.us/Amplify.Interactive/innotech http://www.sempdx.org/ The fact that the InnoTech emarketing summit sold out prior to the first day of the event highlights the interest in the business community here. The two-day conference featured plenty of great content regarding not only search engine marketing, but also email, building community, …
Read MoreHaving a Custom 404 Error Page is Important
Whenever Amplify Interactive engages in an SEO project with a client, we always express the need for a custom 404 error page. Without having some sort of custom 404 error page present on your site, someone who stumbles upon an error gets to see that “dead end” of a page, often instilling some sort of loss in consumer confidence for …
Read MoreThe Late Show! SES NYC 2007
Kent, Ben, Scott, originally uploaded by SmallBusinessSEM.com. Kent, Ben, Scott of SEMpdx hit the late show with Matt McGee & several other attendees. Thanks to Matt for the picture.
Read MorePick Your Domain Name Extension Wisely
U.S. News has an interesting story about domain names & which ones were found the “most dangerous.” The stat that popped out for me was how the worst places to download were .biz, .ws & .bg sites. They report that you have at least a 1 in 10 chance of downloading some malware or malicious spyware from a site with …
Read MoreSES NYC Session: Content Is King!
Yes, I’m writing about my own session. Despite being the first session on the last day of the conference, and on a Friday to boot – my session went well and attendance was better than I imagined it would be. The session description reads: Content Is King!: “Content, content, content! That’s all you’ve heard from speakers throughout the show — …
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