Monthly Archive for: ‘December, 2007’

Effective Day-Parting of Pay Per Click Campaigns with Google – Part 2


Strategies for Day-Parting PPC Campaigns In part 1 of this series, we described what day-parting is and why you should be day parting your pay-per-click campaigns. In this second and last part of the series I will give you some strategies for evaluating and implementing day parts for your PPC campaigns with Google. First, you’ll want to pull a couple …

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