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Monthly Archive for: ‘July, 2007’

Speaking Event – Search Engine Strategies San Jose 2007

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082007 – 082307 – Search Engine Strategies Ben Lloyd has been confirmed at a speaker for the Search Engine Strategies conference in San Jose. SES is the SEM industry’s premiere search engine optimization & marketing conference. Ben will be participating in the ”Content is King” session and doing his best to represent Amplify-Interactive and SEMpdx at the conference.

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Upcoming Search Marketing Events: July & August 2007

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Amplify-Interactive will be participating in these events: 7/10: SEMpdx Networking Event @ Paddy’s (5 pm) 7/19: Internet Strategy Forum Executive Summit @ The Governer Hotel 8/14: SEMpdx Hot Seat @ Hotel DeLuxe (6 pm) 8/20- 8/23: Search Engine Strategies San Jose 8/23: Ben’s SES Session – “Content Is King!”

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Google AdWords (PPC) Is a Waste of Money?

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A recent Google advertising boycott by eBay, as covered by the New York Post, stirred up some interesting discussion around the office. For those who aren’t familiar with the tiff – basically, eBay yanked its ads from Google’s U.S. site after the two clashed over a marketing event to promote Google Checkout, a rival online payment service to ebay’s Paypal. …

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Ask and You Shall Receive

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  It’s been an interesting show between Google, the ever prevailing search engine leader & the little engine that could, Ask Jeeves. Each launched a new & improved version of their new search platforms nearly 6 weeks ago. According to some, Ask is starting to gain some momentum & it’s new system is “a much bolder and better advance in …

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