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- ServicesHere is a list of our services. Pay-Per-Click (PPC) PPC campaigns will get your site into the sponsored listings on search results pages by bidding for position and paying when a visitor clicks. PPC is a great way to support an SEO campaign and start generating search traffic right away. Search Engine Optimization (SEO) SEO focuses on getting your site into search results pages by optimizing your site for targeted keywords and phrases that will drive the most qualified traffic to your site. Sometimes called “organic”, “algorithmic” or “natural” optimization. Social Media Marketing Talk about our social media marketing capabilities here. Analytical Consulting Talk about our analytical consulting here.
- SEM ResourcesThere is where we talk about our SEM resources.
- ClientsHave what kinds of clients we have here. Could have some fun with shortcodes to produce some really cool looking boxes if we wanted to
- About UsSet up the stage for the rest of the section’s content in here.
- ContactGet in contact with us. Google Maps embedded address. Contact form. The works.
- Blog
Google Loves a Tasty Blogroll (love this title)
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Hurry! Everyone jump on the blog bandwagon. But what do you do once you’re on? How do you gain and maintain rank? This is often the moment of truth when it comes to the success or failure of a blog. SEO by the Sea blogger Bill Slawski “found that Google considers blogs to contain three content types: • The content …
Read MoreYahoo Beefs Up Click Fraud Effort
It seems like one of the hottest topics in the world of SEM lately has been click fraud. Earlier this month Google released click fraud numbers that helped quell advertiser’s worries about paying for unwarranted clicks – Google reported that: “Invalid clicks on Google AdWords ads have consistently remained under the 10-percent mark, and are generally in low single-digits… In …
Read MoreDeclutter your Cluttered Inbox
Do you find that your e-mail inbox seems cluttered with old items? Are you using your inbox to archive older e-mails? ClickZ has an interesting article about Inbox Feng Shui which can help declutter your inbox. I can personally attest to subscribing to any newsletter that seems even remotely interesting (why am I subscribed to the cats in hats newsletter…?) …
Read MoreArticle Summary – Social Media: The Instant Brand Killer
What we’ve been reading: Social Media: The Instant Brand Killer This article further demonstrates the growing importance of the online reputation management program that we’ve been providing for our clients. Summary: “Social networking is like viral marketing on steroids. The good news is that social media is user driven. The bad news is that social media is user driven. To …
Read MoreRecap – SEMpdx SearchFest 07
030707 – SEMpdx SearchFest SEMpdx SearchFest 07 As you know, we hold a SEMpdx board seat and are contributing sponsors. We’re happy to report that this event was a huge success with attendance at around 250 people and glowing praise from several of the speakers that we brought in. Ben spoke on the link development session and presented two case …
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